Meyarsa: Jurnal Ilmu Komunikasi dan Dakwah

Strategi Dakwah MGT Radio Bandung pada Program Pintu Hikmah

2024-08-22T11:20:34+07:00

This research is backgrounded by the importance of media and strategy in the implementation of da'wah. The objectives of this study are; 1) to identify and describe the da'wah strategy used in the Pintu Hikmah program at MGT Radio Bandung, 2) to find out the supporting and inhibiting factors in the Pintu Hikmah program at MGT Radio Bandung. The research approach uses a qualitative approach descriptive method. Data collection techniques with interviews, observation, and documentation studies. The results of this study indicate 1) the da'wah strategy on the Pintu Hikmah program uses da'wah bil-lisan by formulating a strategy, namely by determining the concept of da'wah by broadcasting hadith and religious songs on the Hikmah program. The implementation of the Pintu Hikmah program is broadcast every day for one hour with hadiths that have been prepared for 1 month broadcasting, strategy evaluation is carried out at the end of the program. The Pintu Hikmah program has a differentiator from other radio da'wah programs by including religious songs after the end of hadith broadcasting, with a different concept it can attract listeners and make people curious about what will be presented. As a result, the quantity of listeners of Pintu Hikmah program every day is stable listened by 9,000-11,000 listeners. 2) Supporting factors in the Pintu Hikmah program are the placement of the program time before the main program so that listeners are interested, while the inhibiting factor is the unavailability of preachers who meet the predetermined criteria standards to fill the Pintu Hikmah program.

Representasi Hijab Voal Syar’i pada Akun Instagram @merajutkisah

2024-08-22T11:20:32+07:00

The phenomenon of using the hijab from year to year is increasingly diverse. However, not only are there more and more uses and models, but the motifs on each hijab are also increasingly diverse. Merajut Kisah in this case presents a new face in the world of Muslim fashion where it gives a different touch to the hijab. Merajut Kisah adds a design inspired by various countries in the world that have a history of Islamic heritage and its development. This study aims to answer the question of how the syar'i voal hijab represents Merajut Kisah of Eyes of Andalucia in the series Andalusia, Granada, Alhambra, Seville, Plaza de Espana, and Cordoba. The theory used in this study is Stuart Hall's representation theory. Hall's representation has three important points in the analysis process, namely representational elements, representational systems, and representational approaches. The results of the study show that the six syar'i voal hijab of Merajut Kisah of Eyes of Andalucia represents the Islamic culture that once existed in Andalusia. The building, which was used as design inspiration by the Merajut Kisah team, is proven to implement the concept of art in Islam which combines geometry, calligraphy, and plant motifs. The science of geometry is used to create art combined with calligraphy to praise His greatness. Then, to beautify the two arts, plant motifs were also presented.

Moderasi Beragama pada Portal Keislaman

2024-08-22T11:20:28+07:00

This paper discusses the phenomenon that exists in many digital media that use religion as a tool to boost the position of the press, many portals or even media display da'wah segments that many people easily understand, but some media are only used for propaganda of mere interests. The method used in this research is qualitative combined with literature review research on sources and journals that are still relevant to the research. This research explains about Islamic portals in their narratives that have experienced significant development, especially Islamist media whose impression dominates digital space in Indonesia, the data used in this case uses Michel Foucault's power relations theory as a media discourse analysis knife. The findings in the study are that the knowledge built by islami.co media is more about disseminating discourse or in power theory, namely disciplinary power, something that shows that there is a power relationship between helping, instilling, and controlling the body, so it can be understood that islami.co has the authority for knowledge aimed at understanding religious moderation on Islamic portals.

Strategi Komunikasi Penyuluh Agama Islam dalam Program Pembinaan Keluarga Sakinah untuk Menekan Tren Perceraian di Kota Bandung

2024-08-22T11:20:25+07:00

This research was motivated by the problem of increasing divorce rates. The purpose of this study is to identify communication strategies used by religious counselors in the Sakinah family development program to emphasize divorce trends in the city of Bandung. This research is located at the Ministry of Religious Affairs of Bandung City, with a qualitative approach and descriptive method. The instruments used in this study were interview guidelines, observation guidelines, and documentation studies. The steps for implementing the research are collecting interview data from resource persons who are then processed, the results of observational observations in the field, and collecting available documents. The results of this study show that the communication strategies applied by Islamic extension workers in the city of Bandung in the Sakinah family development program include; making a work program plan and design modules of the Bride and Groom Course (Suscatin) and counseling. Giving lectures, sermons, and seminars in mosques, ta'lim assemblies, and community activities. The obstacles of Islamic extension workers in implementing communication strategies for Islamic extension workers to reduce divorce rates in the city of Bandung, namely: differences in the level of education and literacy of program participants, accessibility and mobility, lack of resources such as funds and facilities

Literasi Dakwah Digital pada Akun Media Sosial Instagram Nahdlatul Ulama @nuonline_id

2024-08-22T11:20:23+07:00

This research aims to analyze digital da'wah literacy carried out by the Instagram account @nuonline_id. Using descriptive qualitative methods and agenda setting theory, this research examines how these accounts utilize social media platforms to spread Islamic messages. The research results show that the @nuonline_id account has succeeded in reaching 1.1 million followers and presents a variety of preaching content, ranging from quotes from Al-Qur'an verses and hadith to the latest news and health information. This content is packaged creatively and innovatively, utilizing Instagram features to attract the attention of the audience. This research concludes that digital da'wah literacy carried out by @nuonline_id is quite effective in spreading Islamic messages and reaching a wide audience.

Dakwah Politik Haji Agus Salim

2024-08-22T11:20:20+07:00

This research focuses on the political preaching of Haji Agus Salim, who was a charismatic cleric and accomplished diplomat who fought to defend Indonesia's sovereignty in the international arena. The aim of this research is how Haji Agus Salim's political preaching is, by presenting information about the biography, works, thoughts, and political preaching movements of Haji Agus Salim. Using qualitative descriptive methods. The results obtained in this writing are that Haji Agus Salim has a fairly long life track record in the history of the Indonesian struggle, his intelligence and skill in debating are known throughout the country, and his ability to master foreign languages made him very popular among the Dutch government at that time. Haji Agus Salim is also listed as one of the Indonesian independence fighters who was later nicknamed The Grand Old Man. Haji Agus Salim carries out political da'wah through his works, starting from his writings and his ideological understanding of aqidah and syariah. His political da'wah movements can be seen from his participation in Sarekat Islam and the founding of the Jong Islamieten Bond and Volksraad to his heroism in Indonesian independence.